In 'How to get what you want from your networking in 2010' I wrote about setting yourself targets for your networking activities as part of an overall strategy. The ultimate aim of your business networking is to create a network of advocates who regularly promote you and your services without being asked or paid and when you are not there.
The number one way of getting your network to regularly advocate you is to advocate them first.
Remember habit 4 of Stephen R Covey's Seven Habits of Highly Effective People is think Win/Win. Applying this in networking means developing a giving mentality and becoming an Advocate for others.
In this podcast I explain this and some of the other ways of motivating others in your Inner Network to advocate you.
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