Melcrum's blog referred to a recent report, Network Citizens, written by Peter Bradwell and my ex-Penna colleague, Richard Reeves, now at Demos, which argues that although today’s difficult business environment tends to create an instinctive reaction from management to “batten down the hatches" we actually need to steer away from traditional command and control hierarchies - where productivity is closely monitored and measured - and towards freedom and flexibility based on responsible, prosperous social networks.
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